Library Download

Overview

What it delivers: A listing of Collateral Library assets that include partner campaign resources, white papers, analyst reports, case studies, and the number of downloads by partners, including date of last download and date the asset was created.

Important

Any usage metrics for Collateral Library items on Custom Pages will not be reflected in this report. This report only displays download counts for items that are downloaded directly from the Unifyr One ollateral Library Feature Page.

Why you care: The purpose of this report is to provide you with a detailed look at channel partner usage of Unifyr One Collateral assets. This report details the number of Download Only resources your partners have downloaded within a specific timeframe. You can review the data at any time, but the recommended timeframe for review and trending is monthly.

The data is gathered from partner activities on the Download Only assets you have made available to your partners in the Collateral Library section of Unifyr One. The report shows the assets downloaded, the number of times downloaded, the date most recently downloaded, and when the asset was originally added into the platform. To see the details of assets that can be co-branded by partners, please view the Multimedia Summary report.

This report allows you to review the number of times that assets were downloaded by your partners. The report includes a column that lists the program the asset is associated with.

To filter, schedule, send, download, or access additional data for a report, see Exploring, Personalizing, and Distributing Reports and Dashboards.

Intended Audience

Channel Marketing Leader, Partner Marketing Director, and Partner Channel Sales Director.

Report Descriptions

This table defines each column of the report.

Program Name

The name of the program.

Asset Name

The name of the specific program asset this record refers to. If there are multiple copies of an asset, associated with different programs, each will have its own record in the report.

Type

The kind of asset this item is. Information about asset types is useful when analyzing which item types are preferred by your users. Over time, you will be able to focus your efforts on producing content in the preferred format to maximize appeal.

Most Recent Download

The date when the asset was last downloaded. This date provides an indication of how pertinent your partners consider it to be. Several factors, including the name and creation date of an asset may impact the perceived relevance of the content. For example, an asset with “Spring 2015” in the title may be dismissed as too old, even if the content remains relevant.

Create Date

The date when the asset was created.

Count Downloads

The number of times this asset has been downloaded. The first measure of content value is the number of times it was viewed by the intended audience.

Last Template Name

When multiple templates have been used, the name of the last one applied is shown here.

Related Topics

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